Lindsey Charlet

UCDA: Get Out Of Your Own Way

A 75 minute conversation with in-house designers from universities and colleges from across the county. Lindsey shared her journey as a designer and how it takes vulnerability, authenticity, and courage to create and share your creative work. The best work happens when you understand your audience, translate feedback, reflect authentic truths, anticipate challenges, and never give up or take it personally. You have to know yourself and find what fires your imagination and face what is holding you back.

Cre8con: Agents of Change: On Women-led Creative Culture

Lindsey was part of a panel of bold and passionate female creative agency owners and leaders, Rebecca Armstrong / NORTH, Paige Campbell / Grady Britton, Heidi Nielsen / Brink, Laura Whipple / Scout Books. They discussed their approach to fostering a more meaningful, and genuine internal culture and environment where creatives can thrive and do good, fulfilling work. They shared their stories and insights about the opportunities, challenges, and surprises of running a creative agency focused on doing good and making a positive impact in the world.

Pretty with Purpose & The Brand Design Process

Guest speaker Lindsey Charlet talked to the “Marketing Through the Communicator’s Lens” students about how the brand design process works using the client case studies such as Camellia Grove Kombucha. Lindsey’s approach and engaging style helped students truly understand the importance of appropriate message design, how secondary research works in a time crunch, and the way an agency has to plan staff time and client management, as well as creative spark to come up with an excellent brand identity.

Branding for Impact

Lindsey shared a talk and workshop about Branding for Impact at The National Crittenton’s 2019 In Solidarity for Girls event in Atlanta, GA. What’s the importance of a brand and what can it do for your organization? How do you get from idea to brand? How do you build a brand foundation that’s ready for action? Together we strategize, share solutions, imagine new futures, and make connections between our spaces, issues, and approaches that advance healing, opportunity, and justice for all girls and young people.

Pretty with Purpose: How to be real, be strong, and make an impact.

HUB brought together six dynamic speakers sharing stories, inspiration, and tips for how to find your purpose, own your story, forge your own path, make people care and find personal fulfillment along the way. How can we balance doing our best work and showing up genuinely, while making the world a better place?

We all have a purpose. Lindsey’s talk “Pretty with Purpose” shed light on finding what your purpose is and how to bring it to life by sharing the challenges she faced in her personal and professional life along the way. She discovered that, for her, bringing beauty into the world was not enough. Her desire to grow and create a better work environment, transformed her company into something much bigger than she could imagine.

What’s holding you back?

Lindsey’s talk “What’s holding you back” explored her journey as a leader – deciding to walk straight into the fear, feeling it and doing it anyway. This lead her on a journey that would lay the foundation for her company – basing it on vulnerability and doing things differently, intimately changing the trajectory of her life. The ACT-W National is a conference for women working in and aspiring to work in tech. Packed with best practices, professional development and actionable strategies for taking your career to the next level.

“Purposeful, Powerful, and Pretty”

The podcast interview explores what Pretty with Purpose means to HUB, the agency Lindsey founded 15 years ago, and how we’re “doing it differently” at work every day. How curiosity, laughter, and our true values drive our culture and business approach.

Getting Work To Work is a weekly podcast for creative entrepreneurs and leaders looking to grow, not only by learning new things, but by connecting their work to big ideas and overcoming the barriers that prevent them from doing the work they were born to do.

Doing it Differently – The journey to my “why”

Lindsey guided the group to learn about: Recognizing pain points where the traditional doesn’t fit for your team, The “different” things we’re doing at HUB and the successes that have come as a result, How can you facilitate creative leadership in a way that goes against the norm and leads to success. She also shared a collection of questions and exercise she used to get to the heart of HUB’s “why.”

Meeting Professionals International (MPI) is the largest meeting and event industry association worldwide. Founded in 1972, MPI provides innovative and relevant education, networking opportunities and business exchanges, and acts as a prominent voice for the promotion and growth of the industry.

A Designer in the Real World

At her PNCA (Pacific Northwest College of Art) Lecture Lindsey presented to students in the BridgeLab Career Center to talk about: what to expect in your first job, how to progress in your career, being a designer in the “real world”, and what inspired her to create her own company.

Think Like Your Audience, Talk Like You

At PNACAC (Pacific Northwest Association for College Admission Counseling.), Lindsey and HUB’s Chief of Creative Strategy were hosted by our amazing client Linfield College to lead a talk entitled “Think like your audience, talk like you” – the session helped counselors shift perspectives about their school and find their authentic voice.

Culture of Authenticity

Leading from your true values can create a more powerful, more productive, more meaningful way to work together, but there are a host of challenges that come along the way. How can you be vulnerable as a leader in a way that creates a more connected, engaged, and productive workplace?

HUB Founder and CEO, Lindsey Charlet, shared how redefining the purpose of your business helps spur creative growth and foster a culture of authenticity.

Left Brain, Right Brain: Ten Years as a Design Entrepreneur

Being a good designer requires creativity, talent, and skills to meet the client’s objectives. Running a good design business can be entirely incongruent with a designer’s identity, requiring management skills, business expertise, and loads of self-discipline. From sitting in the designer seat to living into CEO, Lindsey shares advice from ten years of running a successful design studio, balancing her instincts as a creative with her role as a business owner.

Great Results for Any Client

Lindsey hosted students from the graphic design program at
the University of Illinois Urbana-Champaign and discussed crafting a singular process that achieves great results for any client type and size.

Trust Yourself: Speaker Spotlight on Lindsey Hammond Charlet of HUB Collective

Lindsey Hammond Charlet talks about being serious about branding… and cookies. Telling the story of HUB Collective, a graphic design studio with a focus on brand cohesion and her belief that every element of a company’s communications should play nicely together. That means spending some real time getting to know your clients—which is where the cookies come in.

Power of Packaging Design

HUB participated in Design Week Portland, Lindsey hosted a panel of packaging design experts spanning from the toy aisle,to coffee, to pharmaceuticals.